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Back-to-school season is just around the corner! It’s a time when students, teachers, and school staff need various supplies and essentials for the upcoming academic year. As a group administrator, you can leverage this opportunity to enhance your fundraising efforts by organizing a group order of gift cards. In this article, we’ll provide you with valuable tips to maximize the success of your back-to-school fundraising campaign.

1. Identify Your Target Audience

Expand your outreach beyond just students and their families. Engage teachers, school staff, and individuals passionate about education to be part of your fundraising campaign. Broadening your target audience will increase the chances of attracting more supporters and achieving your fundraising goals.

2. Set Clear Goals and a Deadline

Clearly communicate your fundraising objectives to your supporters. Establish a specific order deadline to create a sense of urgency and momentum. Share your fundraising goals, whether it’s the amount you aim to raise or the number of gift cards you would like to sell. Utilize various communication channels like social media, newsletters, flyers, in-person meetings, and events to spread the word and generate excitement. Encourage supporters to share the campaign with their networks through word-of-mouth for greater exposure.

3. Curate Bundled Packages

Recommend gift card options from various FundScrip retailers that align with back-to-school needs. Create attractive bundles comprising gift cards from categories such as apparel, office supplies, toys, electronics, and more. Emphasize that purchasing these gift cards through your campaign will support a worthy cause without creating an additional expense. The appeal of a win-win situation can drive increased participation.

4. Start Promoting Early

Promote your back-to-school campaign well in advance to capture early shoppers who want to avoid the last-minute rush. Urgency can be a powerful motivator, so keep deadlines tight and share progress reports frequently to keep supporters engaged and inspired.

5. Utilize FundScrip

If you don’t already have a FundScrip account, consider creating one for your fundraising campaign. FundScrip offers a wide range of gift card options that are perfect for back-to-school needs. Starting a group with FundScrip allows you to streamline the gift card ordering process and maximize your fundraising potential.

Coordinating a group order for back-to-school can significantly boost your fundraising efforts. By identifying your target audience, setting clear goals and deadlines, curating appealing bundles, and utilizing platforms like FundScrip, you can create a successful fundraising campaign that benefits both your cause and the community. Start now and make the most of the back-to-school season to support your organization’s mission!